Here’s another list of things:
- Movers
- Shakers
Both are made up idealistic nonsense words. Everyone moves and — with enough stress — everyone shakes. You can simultaneously be a Mover and a Shaker. Movers are assets, when the plan is to move. Shakers are needed to shake things up. Both are airy idea-farts that don’t mean much — you hear them then they’re gone in a passing breeze.
- Assets
- Liabilities
Everyone you want to work for considers one thing: the bottom line. Money. His name could be Benjamin, but he doesn’t care unless he’s rollin’ in ‘em.
It all comes down to “what you’re worth”. If you’re an asset it means you are worth more than you cost. If you’re a liability you are a cost.
Asset = credit.
A credit to the company.
Liability = cost.
And cost = lost.
Most of the time things are good. When things are good it’s good. And evident. The client is happy when good work happens, but they don’t necessarily see The Process (ps: never call what you do The Process).